Showit web designer and brand strategist based in San Diego — helping service-based entrepreneurs and fitness & wellness businesses launch strategic, elevated websites that actually convert.
You’ve built something incredible—whether you’re just getting started or stepping into your next level.
You have the vision, the talent, the experience.
But when someone lands on your website, it doesn’t quite tell that story.
Maybe it feels outdated. Maybe it doesn’t clearly communicate what you do. Maybe it's the PDF-looking DIY site that technically "gets the job done" — but isn't doing your business any favors.
You’re not looking for just another website. You want one that feels aligned, builds trust immediately, and actually supports your growth. That's where I come in.
You're ready
for more
Hi, I'm Carly — designer, strategist, and your biggest hype woman when it comes to bringing your vision to life.
I create elevated, strategic websites for service-based businesses that are ready to grow—with a focus on clean design, thoughtful structure, and a seamless client experience from start to finish.
Before starting Carly Kennedy Designs, I worked in design and marketing and spent years helping women build confidence—both in fitness and in business. Turns out it's the same work: when someone finally feels like themselves, everything gets easier. That's shaped how I design ever since — blending strategy, clarity, and design that actually connects.
I've seen how much clarity comes from having a brand and website that reflect where you are and where you're going. When everything aligns, you show up differently. You sell differently. You grow differently. That's the transformation I help create.
That’s the transformation I help create.
And if you've been DIY-ing your site, feeling like it doesn't quite measure up — you're not alone, and you're not stuck. You've already done the hard part. My job is making sure your online presence finally shows it.
I don’t just design something that looks good—I design something that works. Your website isn't a portfolio. It's your first impression, your marketing tool, and a reflection of everything you've built.
My process blends strategy with creativity, so what we build doesn't just look aligned — it is aligned. Every detail has intention behind it, from the way your colors make someone feel to the path your clients take through your site.
Every detail of your brand and website should have intention behind it—from the way your colors make someone feel to the path your clients take as they move through your site.
Every detail has a purpose. Your brand and website should be built on more than trends—they should be grounded in clarity, intention, and your unique positioning.
Where it all comes to life. From typography to layout, every element works together to create something refined, elevated, and unmistakably you — dynamic, with movement and intention. Never flat.
Good design shouldn’t feel overwhelming.My process is organized, guided, and genuinely enjoyable — so you always know what's next.
At the heart of Carly Kennedy Designs is a love for helping people feel confident in how they show up.
I’ve always been drawn to transformation—not just in how something looks, but in how it feels when everything finally aligns.
When I’m not designing, you’ll find me teaching spin at CycleBar, spending time with my family in San Diego, or chasing my kids, Liam and Siena.
I’m all about community, creativity, and building a business that feels as good as it looks.
BORN AND RAISED
san diego
FAVORITE WORKOUT
spin! i've been teaching indoor cycling for 17+ years
FOOD I CAN'T LIVE WITHOUT
pizza & french fries
SPOTIFY PLAYLIST INCLUDES
edm & feel good music
BUCKET LIST VACATION SPOT
Amalfi Coast
Whether you’re launching something new or stepping into your next level, I’ll help you create a website that feels aligned, elevated, and built to convert.
Prefer to DIY? Launch with designer Showit templates and resources made for creative entrepreneurs.
Schedule a call so we can review your design needs & vision, and start the process.
Custom branding and Showit websites built to captivate, convert, and shine.